Hövding Bicycle Helmet: An Airbag for Your Head

Helmets may not be the most stylish look when riding a bicycle but they are necessary to help prevent bicycle accident injuries. In cities like Detroit where bicycle transportation, like MoGo, is popular, no one wants to walk into a trendy Detroit restaurant like Takoi, carrying around a bulky, heavy helmet that requires you to give up arm real estate. However, there is now a very cool alternative to the traditional bucket helmet - Hövding, that you can start conversations about over your chickpea tofu!

According to the Centers for Disease Control and Prevention (CDC), in a survey done in 2001-2003, only 48% of children between the ages of 5-14 wore helmets while cycling, and older children were less likely to wear helmets than younger children. Similar statistics are likely one of the reasons Sweden passed a law in 2005 that required children under the age of 15 to wear helmets while biking. However, head injuries sustained while cycling are not a problem just for children. In 2010, over 800 bicyclists were killed and approximately 515,000 were injured in a bicycle-related accident, with about 26,000 of them receiving traumatic brain injuries (TBI). Because of how dangerous and frequent bicycle car accidents are, this much safer helmet may help prevent car accident head injuries from occurring.

According to their website, Hövding, also known as the airbag for your head, was created in 2005, the same year the law for children under the age of 15 being required to wear helmets in Sweden passed. The new bicycle safety law for children made people wonder if adults should also have to wear helmets. And so Anna Haupt and Terese Alstin, two students of Industrial Design, decided that they wanted to make a helmet that made people want to wear it, whether they needed it or not. Soon after, in 2006, Hövding won the Venture Cup competition, in which young business people get to turn their ideas into an actual business plan. Hövding Sweden AB was founded later that same year, and after another seven years, the airbag helmet idea became an approved and certified product. To date, over 60,000 Hövdings have been sold!

How The Hövding Helmet Works

Hövding has a built in airbag system, sensors and algorithms, activation, charging, and a collar and cover. The airbag is designed like a hood and is made from an ultra-strong fiber that won’t rip. It protects your head while still allowing you to see, and covers more than a typical helmet would. The bicycle helmet also has soft shock absorption components and can absorb multiple blows in the event of a bicycle accident. After the airbag is deployed from a blow to the head, it will deflate. As for the sensors and algorithms, thousands of tests were performed in order to get accurate data on the movements of someone in a bicycle accident, by both crash-test dummies and test riders of Hövding, in order to develop an algorithm that can distinguish between regular bike riding and bike accident conditions. 

Hövding requires a charge in order to work. The charge lasts for 9 hours of active cycling and can be done through an USB charger included in the purchase of a Hövding. There are LEDs at the front that show the wearer how full the battery is. The helmet is also waterproof and has an enclosing collar that wearers can change to fit their outfit or mood. The weight is distributed carefully to make sure it doesn’t disrupt cycling, with weight slightly heavier on the front so that the helmet is resting on the wearer’s back while cycling. In order to activate the Hövding, bicyclists must place it around their necks and zip it up all the way, or it won’t work. Then attach the button on the zip tag onto the right side of the collar. To deactivate Hövding, unclip the button. The helmet should only be activated while cycling.

If you want to see Hövding in action during a bicycle car crash or in the event of a bicycle accident head injury, check out this video.


Helmets aren’t very popular to wear for a lot of cyclists and can be bulky and uncomfortable. Perhaps Hövding is the answer to this. Not only is Hövding more fashionable, compact, and comfortable, it is also safer than a conventional helmet and may prevent injuries typical helmets wouldn’t. If you or a loved one have been injured in a bicycle car accident, call The Michigan Law Firm, PC at 844.4MI.FIRM for a free legal consultation, with an experienced accident attorney.

Detroit's New MoGo Bike Share Program

Detroit, Michigan is working diligently to expand its reputation beyond being the Motor City. Not only is the Q-Line up and running to the public, but now a bike share program, MoGo, has been added to the Detroit transportation roster. Sponsored by Henry Ford Health System and Health Alliance Plan, MoGo has 430 bikes in 43 stations found in 10 Detroit locations such as the Eastern Market, Woodbridge, the New Center area, Lafayette Park, Southwest Detroit, the Riverwalk, Clark Park, and of course in Downtown. MoGo lists reasons to get behind the bike-share initiative, by saying that it saves money, saves time, is fun, and is green. Not only can people travel throughout the city, while enjoying a more scenic route, getting exercise, and reducing their carbon footprint, but the bike-share program also helps those who are rushing to and from bus stops, the Q-Line, and other transit stops.

The executive director of MoGo, Lisa Nuszkowski told The Detroit News that, “They say it takes a village to raise a child. If that’s the case, then it takes a city to launch a bike share, that’s for sure. Bike share can transform the campus community, and it will transform community health as well.”

The Detroit News also mentions that, "Garry Bulluck, deputy chief of Mobility Innovations for Mayor Mike Duggan, said MoGo, the QLine and improved transit in the city are the building blocks of a transportation network that is going to be world class. “It’s an opportunity just not for people to access different parts of downtown Detroit, but also to increase physical fitness. ... This is about people’s lives.""

How Does MoGo Work?

Since MoGo has bike stations spread out all over the city as far as Southwest Detroit and North End, riders have easy access to a bike station near them. Then, renters can go to www.mogodetroit.org, to see how many bikes are available and how many bike docks are open. MoGo also uses two apps, Transit App and Cyclefinder.

As far as handling the bike return properly, riders will know if the bike is properly docked by waiting to see if the light on the dock turns green. For those who wish to ride as a group, 4 bikes can be rented and removed at a time. Bikes are available to rent 7 days a week, 24 hours a day, and 365 days a year, if weather permits it.

How Much Does MoGo Cost?

For those bicyclists who plan to use a bike on-and-off throughout a day, daily passes are available for $8. There are also monthly passes ($18), annual passes ($80), and access passes ($5) for registered members of state benefit programs. These passes allow for unlimited 30 minute rides for their respective duration. It is important to note that any ride is limited to 30 minutes, unless extra time is needed, in which case riders will incur an additional $4 for every extra 30 minutes, or $2 with any of the passes. In case a bike is lost or stolen, renters will have to pay a $1,200 fee.

For a limited time, MoGo is offering a Founders Pass ($100) that includes a MoGo Founders T-shirt, four Daily Passes to give to friends and family, and the opportunity to ride in their launch event, in addition to an annual pass.

Bicycle Safety

The MoGo bicycle was manufactured in New York, and is reddish in color with black seats, relaxed handlebars, a basket, plastic protected fenders, and lights. At this time however, bike helmets and other safety equipment do not come equipped with the MoGo bikes, and nor are they handicap accessible. MoGo is waiting on additional grants so that helmets, hand bikes, and tandems will be available for the public at-large. MoGo users and bike riders in general are asked to be careful while out during anytime of day, but especially at night. So, until MoGo implements safety features, it's important for MoGo renters, to wear reflective and protective gear while riding and to be mindful of other bike riders and motorists on the road. This is actually a good rule of thumb for any bicylist and not just MoGo renters, as taking such safety precautions can help bicyclists avoid getting into car collisions and bicycle accidents.  


MoGo Bike share is an awesome addition to the revitalization of Detroit. Hopefully, with the bike share program in use, added tourism and fitness excursions will further help the health and economy of Detroit. With the soon to be flourishing bicycle scene in Detroit however, it is important for motor vehicle operators and bicycle riders alike to be extra mindful of road safety in order to avoid serious injuries from bicycle car accidents. If you or someone you know have been injured in a bicycle accident, call The Michigan Law Firm, PLLC at 844.4MI.FIRM for a free consultation.